National Sales Manager

We are looking for an experienced National Sales Manager to help shape and implement long-term, profitable growth within both our on and off-trade sales channels.

This is a new role that offers huge scope for the right person. You will have a proven track record of national sales within a similar or relevant role, with great vision and initiative to drive sales forward. We are looking for a real go-getter, someone who’s forward-thinking and isn’t afraid to grab opportunities with both hands!

This is an exciting opportunity, working within a fast-growing, bold, and fun company, with the ability to really make the role your own.

Basic Hours:

40 hours. Flexible as required due to the nature of the role.

Salary:

Starting £45,000. Performance related bonus. Company Car allowance.

The key deliveries for this role are:

Understand and meet core company goals/objectives.
Develop and implement effective sales strategies across existing and potential new out of county RTM – both on and off trade.
Support sales team members, ensuring they have all the tools required to achieve sales target set.
Achieve or exceed personal sales in line with pre-set Company requirements.
Ensure market and product knowledge is accurate and up to date.
Create a detailed report analysis of all activities and sales volume variances on a weekly/monthly basis for Senior Management and Production.
Analyse trends and produce sales forecasts for Senior Management. Collect feedback from customers and compile market research information. Maintain the Company’s customer database and monitor purchase variances and action accordingly.
Work closely with the marketing/product development team to provide feedback and support new product launches, ensuring all sales team members are on board with a clear launch strategy.
Track and manage allocated account marketing spend to ensure it is utilized appropriately and within the agreed budget.
Spend time in trade developing the business ‘on the ground’.
Deal with major customers on a personal basis and others as necessary to main customer care. Identify and develop relationships with future potential accounts.
Flexibility in duties may be needed to cover “off-season” to ensure best business practice.
Any other activity/task as and when requested by the Directors.

Work Experience:

Food & Drink Industry and Tourism
On-trade experience preferred

Skills:

IT skills: Opera, Microsoft Office especially PowerPoint and Excel
Extensive experience and knowledge in identifying specific potential markets, geographical or otherwise, through to effectively creating new accounts
Merchandising/marketing background
Excellent literacy and numeric skills

Qualifications:

Corporate Membership of Chartered Institute of Marketing and/or Institute of Sales and Marketing Management or minimum 2:1 degree in a relevant subject

Personal Qualities:

Proven ability to create wholesale and retail, on and off-site activities, which are in line with the company ethos, which is quantifiable and financially measurable
Willingness to travel – this role will take you across the country
People management skills – experience and natural ability

Joining the #RattlerCru is not just about what you can bring to the business. We have a range of great benefits that we hope you will make full use of: